Recovering from the effect of the Coronavirus pandemic is the focus for every business in the ornamental horticulture industry: that’s why AIPH is bringing together leading global experts to provide their ideas and guidance for the future.

Thirty leading plants and flowers industry figures from seventeen countries and regions have joined the speaker line up to make the AIPH conference, ‘Recovery from Crisis – the future for ornamentals’, the must-attend event for the industry in 2020 that will take place on 15 September 2020 at 8:00 am CEST. The conference aims to enable the ornamentals production industry to map out a path for future development and to learn the lessons from the Covid-19 pandemic.

The International Association of Horticultural Producers (AIPH) has created this unique virtual online event, utilising state-of-the-art 3D virtual conferencing technology.

The event starts with an introductory session on crisis management for the whole industry. Following on in the programme will be a focus on the cut flower industry, with the afternoon focusing on ornamental plants and trees.

The conference will be in English and delegates will need to complete registration by 14 September 2020 to secure a place and to set up their digital avatar profiles for the event.

Commenting on the run-up to the event AIPH Secretary General, Tim Briercliffe, said: «This year has given us the opportunity to create this unique event that truly brings together the leaders of the ornamentals industry and the low ticket price makes the event accessible to everyone. Join us to be part of shaping our industry for the future».

To view the full programme, for more information and to register, visit