25-26-27 SEPTEMBER 2024

The Green Hub

Where companies, professionals, systems and technologies are the protagonists.

Flormart – Green Italy is the trade fair that brings together the producers of plants, materials, furnishings, means of production and the users, nurserymen, large gardening centres, builders of green areas, public bodies, Italian and European real estate groups. Flormart is the Exhibition of the entire high-quality, sustainable and circular supply chain.

Horticultural producers, designers, landscapers, architects, public administration technicians, agronomists, builders and maintenance operators, researchers: a world of professionals meeting at Flormart to keep up-to-date and forge new business relationships.

Business, training and information for all the horticultural sectors.

A 365 days a year commitment that offers innovative projects bringing together operators, producers and the academic world. Flormart – Green Italy promotes the excellence of the Made in Italy, high-quality horticultural sector through targeted initiatives in Italy and abroad.

A business matching platform

Fiere di Parma is presenting the green sector to the international market in collaboration with the Italian Trade Agency (ICE) and thanks to the participation of the leading players in the sector. The Flormart Buyers’ Programs aims to become the reference event for international professionals in the sector, who will be offered a complete business experience capable of communicating a strong, high-quality product image that highlights the superior value of Italian plants.

Topical sessions. 

Organized either in collaboration with or directly by the leading associations and bodies in the sector, these initiatives offer operators the opportunity to keep up to date on the latest developments in planning and production.